If you generate a lot of business using coupons and discounts, you probably want to make sure that you aren’t only focusing on the number of coupons used but also profit generated on coupons.
In order to make sure that your revenue generated by coupons remains profitable, you have to make sure that you put specific rules on your coupon that fill the gaps in your business.
For example, if you are at capacity almost every single day on the weekend without any coupons, then you wouldn’t want to offer coupons or discounts on the weekend. Then, you would put a rule on your coupon saying that the coupon can only be used on weekdays.
Similarly, if you only want a coupon to be used once per customer, then you can add that rule as well. As a business owner or manager, it is up to you to decide these rules and make sure which rules help make your coupon profitable.
Today, I am going to share a list of coupon rules with you that you can look through for ideas. I’ve helped bring in customers and clients for a lot of businesses so it’s going to be quite a long list. However, make sure not to implement too many of these.
- Can only be used at this location.
- Can only be used on weekdays.
- Can only be used on weekends.
- Can only be used once per person.
- Cannot be combined with any other offers.
- Can only be used in-store.
- Can only be used online.
- Can be used in-store or online.
- Must be 21+ years of age to use.
- Must present ID before use.